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THE SMALL PRINT

Privacy Policy

How I collect, use and look after your information, and your family’s, when you work with me.

Last updated: October 2026

Who I am

Co to Sleep Baby is run by Katie Swift, a Holistic Sleep Coach based in Southampton, UK. I am the “data controller” for the personal information described in this policy, which means I decide how it is used and I am responsible for looking after it.

Business details: Katie Swift, sole trader, trading as Co to Sleep Baby
Contact: katie@cotosleepbaby.com

The information I collect

I only ask for what I need to support you and your family. Depending on how we work together, this may include:

  • Contact details: your name, email address and phone number.
  • Booking and payment details: the service you book, appointment times and payment confirmation. Card payments are handled by the booking and payment providers listed below. I never see or store your full card details.
  • Information about your family: your child’s name, age, sleep patterns, routines, feeding, development and your family set-up, shared through questionnaires, sleep diaries, calls and messages.
  • Health information: details about your child’s or your own health and wellbeing (for example reflux, allergies or postpartum mental health) where you choose to share them because they are relevant to sleep.
  • Messages: anything you send me by email, WhatsApp, Instagram or phone.
  • Mailing list: your first name and email address if you sign up for my free safer co-sleeping guide or emails, along with the date you signed up and that you gave your consent.

How I use your information

  • To book, run and follow up your discovery call, consultation or package.
  • To write your personalised sleep plan and support you during our time together.
  • To take payment and keep the financial records the law requires.
  • To reply to your enquiries.
  • To send you my free guide and, if you signed up for them, occasional emails with sleep tips, resources and news about my services.
  • To share a review or testimonial, only with your permission.

I will never sell your information, and I will never add you to a mailing list without your clear consent. Every email I send includes an unsubscribe link, and you can also ask me to remove you at any time.

My legal reasons for using it

  • Contract: I need your details to provide the service you have booked.
  • Consent: for my mailing list, which you can withdraw at any time by unsubscribing.
  • Explicit consent: health information is “special category” data under UK data protection law, so I only use it with your explicit consent, which you can withdraw at any time.
  • Legal obligation: I keep financial records for tax purposes.
  • Legitimate interests: to answer enquiries and run my business in a way you would reasonably expect.

Who I share it with

I use a small number of trusted services to run Co to Sleep Baby. They only handle your information to provide their service to me:

  • Acuity Scheduling (Squarespace): online booking, appointment reminders and intake forms.
  • Payment provider: Stripe, to process payments securely.
  • Email: Google Workspace.
  • WhatsApp (Meta): for messaging support included in some packages.
  • Video calls: Google Meet.
  • Kit (formerly ConvertKit): runs my mailing list and sends the free guide and emails.
  • Netlify: hosts this website and keeps a backup copy of guide sign-ups.

Some of these providers may store data outside the UK. Where they do, they use legal safeguards such as UK-approved contract terms. I will only share your information with anyone else if the law requires it, or if I believed a child was at risk of serious harm.

How long I keep it

I keep client records, including questionnaires, sleep diaries and plans, for 3 years after our last session, so I can support you if you come back to me. Financial records are kept for 6 years, as HMRC requires. Mailing list details are kept until you unsubscribe, after which I keep only what I need to make sure you are not emailed again. After that, your information is securely deleted.

Cookies and this website

This website does not use analytics, tracking or advertising cookies. It saves a small note in your browser (not a cookie) so the free guide pop-up doesn’t keep reappearing. A few features load content from other companies, who may set their own cookies under their own policies:

  • The booking pop-up loads Acuity Scheduling.
  • Fonts are loaded from Google Fonts.
  • Links to Instagram and Spotify take you to those sites.

Your rights

Under UK data protection law you have the right to:

  • ask for a copy of the information I hold about you;
  • ask me to correct anything that is wrong or incomplete;
  • ask me to delete your information, or limit how I use it;
  • object to how I use it, or withdraw your consent at any time;
  • ask for your information in a format you can take elsewhere.

Just email katie@cotosleepbaby.com. I will reply within one month.

If you are unhappy with how I have handled your information, please talk to me first. You also have the right to complain to the Information Commissioner’s Office at ico.org.uk.

Changes to this policy

I may update this policy from time to time. The latest version will always be on this page.